So why do I bring it up now?
Well, the movie spawned a handful of sequels, most of which went
straight to video, and one mediocre TV series.
Now, the problem with all of the sequels was that it tried to copy the
original, as sequels often do. You see,
there is a common phenomenon when it comes to Hollywood where in when a movies
does particularly well at the box office, the studios will immediately try to
capitalize on it’s popularity by producing a film nearly identical in story
structure with half the budget and none of the returning actors. This is called cashing in or riding
coattails.
What made the original film original was the same thing that
made the following sequels terrible. A
good movie, I mean a really good movie, is like a lightning strike. Its bright, its powerful, and it leaves an
impression on everyone who witnessed it.
Sequels are kind of like getting a spot light and shining it in people’s
faces and claiming it’s just as good as the original strike, even though everyone
present knows full and well it’s not even close.
Back in 1990’s, and still today but especially back then,
movie studios didn’t really care about how good the sequel was. They relied strictly on name brand to carry
their product and sat back waiting to count money. Now what is inexplicable to me is how a
studio can crank out a subpar follow up film (in the case of The Crow it was “The
Crow: City of Angels”) which makes less money than the original and fans decry
as being an inferior film, only to follow it up with progressively worse movies
(The Crow: Salvation and The Crow: Wicked Prayer). These films follow the exact same formula but
consistently fail to capture the magic of the original.
The Crow got a decent follow up in the form of the Canadian
TV series entitled “The Crow: Stairway to Heaven” which followed the original
Crow, Eric Draven now played by Marc Dacascos.
This time, however instead of returning to the grave after his quest is
completed, Draven continues to roam the earth fighting evil. Why did this work when others didn’t? Well, while fans of the original admitted
that it was not the same caliber of the original, they had to admit that it
respected the source material and actually tried to spin original stories. In short, it didn’t do a straight up copy of
the original. It tried to be its own
story.
That is where the studios failed. When CoA failed to perform in the box office,
they should have backed up and focused on telling a new, better story. Not the same story, only with less
budget.
Modern sequels of popular movies have seemed to learn this
lesson. When follow ups to 1989’s “Batman”
failed in the forms of “Batman Forever” and “Batman and Robin” Warner Brothers
understood where they went wrong. When “Batman
Begins” rebooted the franchise, the follow up “The Dark Knight” was widely credited
as being a much better film than the its predecessor. The same thing happened with Iron-Man 2 and
Captain America: the Winter Soldier.
They succeeded because they were going to tell new stories, explore new
avenues of the narrative. Spider-Man 2
was better than Spider-Man (Sam Rami series).
Iron-Man 3 was better than Iron-Man 2.
We’re moving, generally in the right direction with sequels, we’re
continuing the story rather than rehashing the old one or telling a sub-par
narrative with flashy lights to distract the audience.
Now as I am typing this, they are working on a reboot of the
franchise. What is actually encouraging
is that right now they are on the fourth or fifth attempt at rebooting it,
which means they have time to get it right.
Does it mean they will use that time wisely, that’s debatable.
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